A new report by the All-India Gaming Federation (AIGF) revealed that India is home to more than 400 million gamers, with a similar expansion in the number of female gamers. While the user commitment levels of female gamers saw a sharp ascent, especially during the COVID-19 pandemic that incited lockdown when 49% of the females began playing games, it is promising to see how it has still maintained a solid force even after the ease in limitations.
Women Are New Growth Drivers Of India’s Evolving Gaming Industry
With the huge deluge of female gamers over the last few years, online gaming is presently not a specialized pursuit for men. Be it gamers, streamers, game developers, or entrepreneurs, today, women are progressively taking on various jobs in the online gaming industry, making it more diverse and comprehensive.
A new report by the All-India Gaming Federation (AIGF) revealed that India is home to more than 400 million gamers, with a similar expansion in the number of female gamers. While the user commitment levels of female gamers saw a sharp ascent, especially during the COVID-19 pandemic that incited lockdown when 49% of the females began playing games, it is promising to see how it has still maintained a solid force even after the ease in limitations.
Committed Gamers
For quite a long time, with the boundless reception of reasonable cell phones and cheap data access, online gaming has turned into the go-to sporting action for men and women the nation over. Right now, India is the fifth-largest online gaming market.
As the industry continues to be shaken by undeniable trends, women account for half of all hyper-casual gamers. Taking care of the subtleties of crowd sections is as fundamentally important in online games as in different media, for example, in getting essential inspiration. For women, the study revealed that simple access, usability, accommodation, and low investment in online games are the most widely recognized inspirations behind gaming propensities.
Significantly, 77% of India’s female mobile gamers are devoted gamers, playing no less than once a day, spending an average of 53 minutes a day. Famous esports types incorporate adventure, first-person shooters, multiplayer online fight fields, survival horror, virtual games, and strategy.
Today, we are additionally seeing a significant increase in the number of serious female gamers, generally, home-producers and college students, who are hoping to support their pay by playing genuine skill-based games.
Change-creators
As an ever-increasing number of women engage in the gaming environment, they are shaping a significant number of decision-makers and reshaping the gaming scene to improve things. Not simply restricted to gamers and streamers any longer, women are currently on the front line of creating women’s themed plans, illustrations, and lead characters, breaking orientation generalizations, and laying out a main presence in the business.
Before very long, the Indian gaming environment could follow the lead of South East Asia, where female game developers are proceeding to improve existing games and make new configurations with art styles and graphics that offer restrictive encounters to female gamers and battle the gender stereotypes that keep on winning in online games.
Way forward
The commitment of women in online gaming is ready to increase dramatically before very long with the increment of advancement, accessibility, and affordability of gaming technology.
Most would agree that a large part of what is to develop will come from female mobile gamers who don’t fit the gaming generalization of youthful metropolitan guys. As we move towards further developed age and orientation equality among online gamers, it’s no time like the present that the gaming industry turns out to be well organized to serve this developing consumer fragment. There couldn’t be a better time for female designers and gamers to begin their vocations in this arising industry.
Credit: The Times of India
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