Building the Future of Online Gaming in India

The Indian gaming industry is at a pivotal moment, witnessing unprecedented growth and innovation. As gaming becomes a mainstream form of entertainment, the role of the All India Gaming Foundation (AIGF) in fostering a responsible, transparent, and forward-thinking ecosystem is more crucial than ever. By advocating for progressive regulations, promoting innovation, and ensuring a safe environment for players, AIGF is laying the foundation for a sustainable and globally competitive gaming industry in India. At MPL, we are proud to be part of this journey, working together to shape the future of gaming and unlock its immense potential for India.

Since its inception, AIGF has been at the forefront of advocating for the Online Skill Gaming industry in India, a sector that is rapidly transforming the digital economy and contributing to India's growth. By setting and upholding global best practices, AIGF promotes a secure and responsible gaming environment through self-regulation, transparency, and integrity. What excites me most about the future of online gaming in India is its immense potential to create jobs, foster innovation, drive economic growth and the potential of India becoming a powerful force in the world of online gaming. AIGF plays a pivotal role in shaping this future by safeguarding player interests and ensuring the industry's sustainable development.

As the most diverse organization in the Indian gaming industry, AIGF has created a platform that caters to everyone—be it established operators, innovative developers, or emerging startups. It has become the go-to space for exchanging ideas, fostering partnerships, and addressing shared challenges. AIGF's emphasis on building trust and safety within the ecosystem has also been instrumental in uniting stakeholders under a shared vision of sustainable growth. For us, being part of AIGF means contributing to the collective effort of building a vibrant, safe, and thriving gaming ecosystem.

AIGF stands as the foremost industry federation in Gaming, playing a pivotal role in uniting both established and emerging players. With the collective strength of its members, AIGF has been instrumental in shaping industry policy and engaging effectively with key stakeholders to drive meaningful progress.

Online gaming in India is at a crossroads today with infinite potential to push the innovation landscape in the country and put India on the global map. However, with great potential come great challenges which are often beyond individual companies to solve. While we at Zupee are committed to providing a safe and responsible gaming environment to our users, I see AIGF playing a crucial role in harmonising those standards across the industry and fostering norms which puts user safety at the forefront. Such collaborative efforts are going to be absolutely critical to foster trust between the companies and other stakeholders including consumers of online gaming.

AIGF, as the oldest and largest industry association of Online Gaming, has been key in fostering industry-wide growth by uniting stakeholders. Their advocacy for progressive policies and focus on responsible gaming has elevated industry standards, creating a safer and more trusted gaming environment. Their hands-on, collaborative approach with members ensures companies of all sizes and scales benefit from evolving best practices. India's online gaming sector is rapidly evolving into a major economic contributor, and our partnership with AIGF highlights the impact of shared vision and collaboration.

AIGF's initiatives, including the Games Bureau and the 'Framework for Determining Games of Skill,' has enabled Hike to navigate key industry challenges with a structured and informed approach. Their efforts have been crucial in addressing the distinction between games of skill and chance, user verification and fraud prevention. AIGF's proactive engagement with government bodies is instrumental towards achieving much-needed regulatory clarity for the gaming ecosystem.