India Online Gaming Industry Finds New Key Driver In Its Female Gamers

The world is evolving rapidly, and this is particularly observable in the gaming industry. Indeed, what was once remembered to be a male-ruled market is presently seeing another significant driver-female gamer. Female carving niche in gaming space Over the past couple of years, India's gaming industry has started to bloom, with an expected 365 million online gamers playing on their cell phones. It's nothing unexpected that the gaming industry is expanding, however, what's wonderful is that female gamers represent a sizable part of this market. Females represent over 43% of cell phone gamers in India, as per the 2021 Women Mobile Gaming Report. Much more interesting is the way that 49% of the report's respondents are above 34 years old, showing that they are customers with the monetary means to play on Pure Win, one of the well-known online gaming platforms accessible on the lookout. In a new piece, Samrat Das Gupta, Head of Marketing at Microgravity, expressed that the space right presently offers a splendid future for females from varying backgrounds. The nation is entering another period for female gamers. It won't be amazing assuming the nation starts to see more female-themed plans, designs, and lead characters. Gupta predicts that as females shape the gaming industry, they will greatly affect the complete environment. Covid-19 pushes online gaming to new highs The COVID-19 pandemic has affected India's gaming scene. The current circumstance requires individuals to remain inside, which implies that nearly everybody is "tied up" to their gadgets as they direct their day-by-day organizations and play casino and casual games with their loved ones from the comfort of their homes. The primary concern, as indicated by Pradeep Gupta, Gameberry Labs' Head of Development, Data, and Marketing are that "gaming took off staggeringly" during this time. As indicated by the latest ENV Media report, India has seen a 35% increment in the number of games played consistently by a normal client during the pandemic. According to ENV Media scientists, the development of online and mobile gaming in numerous noticeable business sectors during and after COVID-19 changed utilization patterns. While developing markets were faster to react as far as volume was concerned, the laid out market capitulated to the drop in all-out betting incomes (for private organizations, public monopolies, and exchequers). The eventual fate of females in gaming looks brilliant At last, females will shape the development of the online gaming sector before long. In any case, Gupta trusts that to completely gain by this, India should look to Southeast Asia, where female game developers are working on existing games as well as growing new configurations and styles that will give female gamers remarkable encounters. Females' interest in online gaming is relied upon to soar fast as gaming innovation turns out to be more available and reasonable. All the while, the industry is improving, turning out to be more comprehensive and gender-sensitive, and empowering female gamers, content makers, and hosts. Gupta accepts that this present time is a phenomenal opportunity for female gamers and developers to dominate in and shape this prospering industry.       Credit: Vocal Media